Melvin Feller MA Discusses Marketing Research

Melvin Feller MA Discusses Marketing Research

According to Melvin Feller most, small business owners like to take the ‘shotgun’ approach to marketing. Often times the small business will hire a marketing person and expect them to accomplish sales or bring new clients.

Melvin Feller suggests that a smarter move would be to provide a marketing professional with the adequate information so that they will be able to effectively create a plan that will give you the results you are looking for.

Marketing Research by Melvin Feller

Melvin Feller, business expert, points out that In order to be ‘on-track’ with your marketing strategies and vision you must accomplish a few simple tasks that will either make or break your promotional efforts.

VISION — Getting a vision down on paper is the first step before you begin to strategize. Where are you going? Who do you want to be? These are the questions that encompass vision, not the what and how.

VISUALIZE — As your vision unfolds for your marketing team, there will become a mental and emotional picture of where you are heading as a company. When this begins to take place, half the battle is won. Passion drives success more than planning.

VERBALIZE — Begin to talk about your focused or target market and start talking to THEM. Do not assume or ‘think’, get on the phone or go in person and begin to do investigative work that will answer some basic questions.

• What desire or need is there for your current service or product?
• How can your product or service be tailored for a niche market?
• Is there enough support for your companies’ vision within your target market?
• What area of your potential markets have ‘they’ not considered that YOU could make them aware of?

Marketing Research by Melvin Feller

Get the surveys going and get your marketing strategy under way. Nothing easy has value, so get ready to work and succeed!

Melvin Feller is known as “The Entrepreneur’s Mentor” because Melvin walks his talk. Melvin Feller has been there and done that and more importantly, Melvin Feller knows how to transfer the skill set for success. This is main reason that he has been the sought after coach to hundreds of small business owners, entrepreneurs, Realtors, real estate investors and service professional internationally. Melvin Feller’s main talent is to show you how the step by step process to build and enjoy a successful 6-figure plus business while having a balanced life. Melvin Feller maintains offices in Texas and Oklahoma.

Melvin Feller MA Business Consultant, Business Owner, Entrepreneur and MBA

Melvin Feller MA is in Texas and in Oklahoma. Melvin Feller founded Melvin Feller Business Group in the 1970s to help individuals and organizations achieve their specific Victory. Victory as defined by the individual or organization are achieving strategic objectives, exceeding goals, getting results or desired outcomes. He has extensive experience assisting businesses achieve top and bottom line results. He has broad practical experience creating WINNERS in many organizations and industries. He has hands-on experience in executive leadership, operations, logistics, sales, program management, organizational development, training, and customer service. He has coached teams to achieve results in strategic planning, business development, organizational design, sales, and customer response and business process improvement. He has prepared and presented many workshops nationally and internationally.